Net Atlantic Offers Some Good News
in a Troubled U.S. Economy
December 19, 2008 - In the midst of National lay-offs, Wall Street woes and company closings, a small business in Salem, Mass. is steadily growing in employees and office space.
SALEM, MASS. - The economy is crumbling, and so are the walls at Net Atlantic. But this demolition represents growth in what is now a tough time for many U.S. businesses. Truth is that Net Atlantic represents one of the few areas where the economy continues to thrive: Email marketing. Email is the most cost-efficient way to reach customers and prospects; those that know this are steering their budgets toward Internet solutions.
So while others downsize, Net Atlantic is expanding. Last week, construction workers removed the wall that separates the current office space from a larger, new area. The number of staff has increased in recent months, and several new job opportunities are waiting to be filled. If the trend continues, Net Atlantic anticipates adding more people in 2009 along with the possibility of offering new tools to enhance their email marketing products.
"We are excited to offer businesses affordable marketing solutions, especially given the current climate," said Andrew Lutts, CEO and founder of Net Atlantic. "As a result, we've been able to hire new employees. That's a good feeling right now." Current employees look forward to moving into the new space and creating a fun, positive atmosphere. For now, the echoes of construction worker banter and zippy drills have become standard, but welcomed, background noise.
"Several members of the sales and marketing team are new within the past year," said Sales and Marketing Manager Shane McCarthy. "We are hiring specialists and continue to train staff. Our goal is to offer expert consulting advice to our customers so they can get the best return on their investment." When used effectively by targeting messages and implementing customer feedback from surveys, email is an important component to any integrated marketing plan. Net Atlantic offers several pricing options so businesses both small and large can find a plan that meets their needs and budgets.
"When our customers grow and succeed in the marketplace, so do we," said Lutts. "This kind of symbiotic relationship is what we strive for at Net Atlantic."
###About Net Atlantic
Since 1995, Net Atlantic, Inc. has been assisting organizations of all sizes communicate effectively online. We have partnered with Lyris and StrongView to offer our clients the most feature-rich email marketing solutions at a cost-effective price. With unparalleled email marketing capabilities, expert deliverability management and responsive technical support, Net Atlantic's solutions provide you the ability to create, send, track and manage your email marketing campaigns successfully. To learn more about Net Atlantic's email marketing solutions, please visit www.netatlantic.com.
Copyright © 2013 Net Atlantic, Inc.
Net Atlantic, Inc.